Forbes has dedicated an article to Love&Robots and its new Windswept collection – a line of necklaces that can be personalized based on historical weather data.
Remembering exactly what the weather was doing, or more specifically which way the wind was blowing, might not be the first thing that springs to mind as something you want to capture forever in a piece of fine jewelry. But, it certainly makes for an interesting story to tell when your friends admire what you’re wearing.
“The world’s first wind-sculpted jewelry”, enables the user to choose any location on any date over the past 50 years and then see how the wind that was blowing at that particular time and place changes the drape of the metal accordingly. Using an online tool to do so, consumers can then pause the movement of the virtual material to create their unique pendant in either sterling silver, 14k gold or gold-plated brass.
Emer O’Daly, CEO and co-founder of Love & Robots, said: “So much of what we feel attached to, what we remember, is inextricably linked to a particular place and time. We wanted to realize that in a material way by linking a particular date and place to a personalized piece of jewelry.”
Love & Robots utilizes 3D-printing in order to make such personalization possible. Each piece takes less than an hour to 3D-print in wax, from which it is then cast in metal.
“We at Love & Robots are looking at how 3D-printing will revolutionize the design and fashion industries. We look to create interactive experiential pieces where the customer is truly part of the creation process,” O’Daly added. “Since launching loveandrobots.com in October 2014, we have been creating collections which are intentionally open or unfinished. They are 90% designed, with the last 10% to be determined and personalized by the customer.”